77 Blueberry (10.4 mg) — Nicotine Pouches in Canada

CA$14

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1–9 cans: CA$14.00/can
10+ cans: CA$13.30/can; −5%
15+ cans: CA$12.95/can; −7.5%
20+ cans: CA$12.60/can; −10%

Mix the flavours however you like; the discount applies at checkout either way.

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Flavours

Blueberry

Strength

Strong

Details

Brand: 77
Portion Size: Large
Nicotine Strength (mg/g): 16mg/g
Nicotine Strength: 10.4mg/pouch
Strength: Strong
Flavours: Blueberry
Weight Per Pouch: 0.65 g
SKU: 77 Blueberry Medium

Source: these figures are transcribed from the manufacturer's own published specification for this can. Nicotine per pouch comes from the product listing.

⚠️ Contains nicotine, an addictive chemical. Adult use only. Keep out of reach of children and pets.

About 77 Blueberry (10.4 mg) nicotine pouches

77 Blueberry carries a firm burst of nicotine within its first moments, noticeable through a steady delivery that persists through the middle of the session before gradually easing off. The initial contact brings the nicotine and blueberry flavour simultaneously, neither dominating but blending to maintain a consistent profile throughout.

Each pouch is moderately moist and densely packed, maintaining its shape well against the gum for the entire half-hour. The blueberry flavour is steady without sharp edges, and any cooling sensation is subtle, lingering just behind the initial flavour release rather than leading or overwhelming it. The pouch shows no tendency to run.

What are 77 Blueberry (10.4 mg) nicotine pouches?

77 Blueberry (10.4 mg) comes from 77 and is a tobacco-free nicotine pouch, sold here in the large format at about 0.65 g a pouch.

We carry 7 77 listings altogether, and the 77 page gathers the rest of them in one place.

77 Blueberry (10.4 mg) flavour profile

The notes on 77 Blueberry (10.4 mg) are soft, jammy blueberry.

No meters on this can. They are scored from a tasting here and this one is still in the queue, so the flavour named above is the maker's rather than ours.

Blueberry is carried by 5 cans here from 5 different makers, one of them ZYN's own — which is the comparison most people arriving on this site are making.

77 also keeps 7 more cans here: 77 Cola & Vanilla (10.4 mg), 77 Cola Cherry (10.4 mg) and 77 Fresh Mint (10.4 mg) among them.

77 Blueberry (10.4 mg) effects and strength

One 77 Blueberry (10.4 mg) pouch is dosed at 10.4 mg of nicotine, which works out at 16 mg per gram, denser than 61% of everything else here.

How to use 77 Blueberry (10.4 mg)

1
Open the can
Unscrew the lid and lift out one pouch. Put the lid straight back on: nothing dries a can out faster than leaving it open on the side.
2
Put it under your lip
Slide it flat between the upper lip and the gum, over towards one side. It ought to stay where you put it and stay hidden. There is no chewing involved and nothing to swallow. 77 Blueberry (10.4 mg) releases on its own once it is in place.
3
Leave it in
A tingle in the first minute or so is ordinary and it fades. Most pouches are spent inside the hour, and you can shift it about or lift it out at any point.
4
Bin it when you are done
Lift it out and bin it. Most cans build a sealed section into the lid for used pouches, which is exactly what it is there for. Do not put one down the toilet, because it will not break down and it will block the drain.

77 Blueberry (10.4 mg): frequently asked questions

What is 77 Blueberry (10.4 mg)?

77 Blueberry (10.4 mg) is 77’s tobacco-free nicotine pouch, flavoured with soft, jammy blueberry, at 10.4 mg of nicotine per pouch. You park it under the top lip and leave it there. Nothing burns and nothing is inhaled.

How much nicotine is in 77 Blueberry (10.4 mg)?

Each pouch holds 10.4 mg of nicotine, or 16 mg per gram, which we label strong strength. The nearest ZYN dose we carry is 11 mg, so this one is the gentler of the two.

What does 77 Blueberry (10.4 mg) taste like?

Soft, jammy blueberry. No meters on this can. They are scored from a tasting here and this one is still in the queue, so the flavour named above is the maker's rather than ours.

Does 77 Blueberry (10.4 mg) contain tobacco?

No. 77 Blueberry (10.4 mg) is a white pouch through and through: plant fibre plus nicotine, flavouring and sweetener, and no leaf at all. With no leaf in it there is nothing to mark your teeth the way older oral tobacco does, and nothing to spit either.

How should I store 77 Blueberry (10.4 mg)?

Lid on, can upright, out of direct sunlight. A drawer or a kitchen cupboard does the job. Refrigerating keeps pouches moist for longer if you have bought several, though it is not necessary. Store every can where children and pets cannot reach it.

Where can I buy 77 Blueberry (10.4 mg) in Canada?

Right here. The stock is ours, it leaves from British Columbia, and we post across Canada with shipping free over CA150. Order before 2 PM PT and it goes the same business day, tracked.